Take Control of Your Relationship By Understanding Men! Part 6: Money and Its Importance to Men

I have been answering your emails, every day, and the subject of “understanding men” from a man’s perspective has become a very popular subject, so let’s continue!

On February 24th I blogged about the 12 ingredients that go into men. Do you remember them?

Today I want to talk about the 6th ingredient – Money and how important it is to men. This is DNA imprint #6 on our list.

I bet you have no idea how important money is to man, do you? I bet many of you are saying that’s crap. Is it?

Let me set the record straight.

Men are taught to provide food, shelter, and other material things for our family. To accomplish this requires money. We can’t pay the rent, buy a car, and shop for food without it. When a man loses his job, he loses his identity and quickly struggles with anxiety and depression.

Men have larger amygdalas than women (trust me this is not always a good thing.) This is the part of the brain that orientates, warns of danger, sees objects in 3-D, and tracks moving objects. This is the “caveman DNA” in us.

Money is just the modern day form of protection from our enemies. Instead of a spear, we have money to protect us every day. With money we can defend and hold our own.

It makes sense right? Money keeps our territory and shelter (our land, and house) protected. The more we have the “safer” we feel. Money protects our women from other alpha males. If I have money and the guy next door does not, I have a better chance of convincing her to stay with me because I can provide better things.

Our caveman days are gone (except when I smell barbecue) and money is our new form of survival!

Many men can’t love without being able to provide. They might try but most fail because they feel like something is missing. What’s missing is his ability to show his family and his peers that he can fend for himself without help.

Women feel that if they have their own money, what’s the problem? They can pay for things.


This emasculates a man. I wish I could share some of my many emails I get from women who have supported their guy only to see him exit without any reason.

The reason is so obvious to me.

The man had not fulfilled his ride on the conveyor belt to manhood, which states he must be able to provide, which means having money! Look back to your list. Remember?

Yes it sounds shallow. Yes, you are saying, “How can a pile of cash compare to a wonderful relationship?”

It compares because we don’t think like you! My book, The 10 Secrets You Need To Know About Men, hammers home this concept.

I would not fight me on this, instead, take it as fact. You now hold one more key to getting what you want from a man by knowing the importance of money in his world. You now know not to date a man who can’t afford to take you out on a date. Red flags will flash when you find out your 35 year-old date still lives with mom.

Supporting him will be futile.

Are there exceptions? There are always exceptions. If you are married and your husband loses his job, he might temporarily be unable to provide. If he is strong and confident, he will prevail, and that’s OK.

If you are dating a dude who is broke but is soon to graduate school with an excellent skill then he is motivated and will soon have money – that’s OK too.

So now you know how important money is to a man and you can choose more wisely!

I can take ANY scenario, pick from the DNA tree (or the conveyor belt to manhood as I like to call it), and solve the problems you have with men and now you can too!!

Next week, I will discuss DNA Imprint #6 – Status and why it ranks high with our peers!


Gregg Michaelsen

Gregg Michaelsen

Gregg feels that coaching has chosen him. He grew up just as many others – in a dysfunctional, but loving family. After going through twelve years of his own failed relationships, he decided to try and decode dating for men and women. That elusive older couple sitting in the park holding hands gave him hope!

Gregg began his journey into understanding the mistakes we make in dating and how to fix them by interviewing thousands of people – happy couples, unhappy couples, singles looking for ‘the one’ and everyone in between. He reviewed his own dating experiences and combined all of this information into his series of dating advice books for men and women.

Gregg Michaelsen

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